Blog Grid

Home / Blog
By Admin 28 April 2022

Scalable Multi-Objective Optimization in Programmatic Advertising via Feedback Control

By Admin 28 April 2022

An Analytical Solution to the Budget-Pacing Problem in Programmatic Advertising

By Admin 28 April 2022

Programmatic Advertising in Online Retailing: Consumer Perceptions and Future Avenues

By Admin 28 April 2022

Privacy Considerations for Online Advertising: A Stakeholder's Perspective on Programmatic Advertising

By Admin 28 April 2022

Programmatic Advertising: Forewarning and Avoiding Hype-Cycle Failure

By Admin 28 April 2022

The Relationship Between Fake News and Advertising: Brand Management in the Era of Programmatic Advertising and Prolific Falsehood

By Admin 28 April 2022

The Risk of programmatic advertising: Effects of website quality on advertising effectiveness

By Admin 28 April 2022

A Study of the Effects of Programmatic Advertising on Users' Concerns about Privacy Over Time

By Admin 28 April 2022

The Programmatic Advertising Principle: Transforming Digital Marketing

By Admin 28 April 2022

The Role of Programmatic Advertising in an Effective Digital Promotion Strategy